British Swim School Named a 2022 Top Franchise by Franchise Business Review
January 25, 2022
Independent Survey Shows Franchise Owners Are Highly Satisfied with British Swim School’s Performance
British Swim School was recently named a Top Franchise for 2022 by Franchise Business Review. This is the 17th annual ranking of the 200 best franchise opportunities as rated by franchise business owners. The list is available at https://franchisebusinessreview.com/page/top-franchises/.
For over 40 years, British Swim School has been dedicated to teaching water survival skills to children as young as three months old. Dubbed as the fastest growing swim school franchise in the US, British Swim School holds nearly 17,000 swimming lessons per week nationally and conducted over 640,000 swimming lessons in 2021.
Franchise Business Review, a market research firm that performs independent surveys of franchisee satisfaction and employee engagement, provides the only rankings and awards for franchise companies based solely on actual franchisee satisfaction and performance. Franchise Business Review publishes its rankings of the top 200 franchises in its annual Guide to Today’s Top Franchises.
British Swim School was among over 300 franchise brands, representing more than 30,000 franchise owners, that participated in Franchise Business Review’s research. British Swim School’s franchisees were surveyed on 33 benchmark questions about their experience and satisfaction regarding critical areas of their franchise systems, including training & support, operations, franchisor/franchisee relations, and financial opportunity.
British Swim School’s survey data showed the following notable improvements over 2020:
- Training and support – including marketing, technology, and communications
- Franchise system – includes operations and systems, how British Swim School “stacks up” against the competition, and value of service British Swim School provides
- Leadership team’s clear vision for the company and effectiveness in driving the system forward
- Our core values are paramount, rating “very good” or “excellent” across all four areas surveyed once again, with even higher scores than our 2020 survey.
“While the pandemic impacted various business sectors differently, the last 18 months have clearly demonstrated the inherent strengths of the franchise business model. The old franchise adage of 'being in business for yourself, but not by yourself' has never been more important,” said Franchise Business Review founder & CEO Eric Stites. “Thanks to fast innovations, significant support, and responsive crisis management, many franchise brands have emerged stronger from the pandemic, and that is reflected in high franchisee satisfaction.”
“The most valuable aspect of participating in the Franchise Business Review survey is understanding – directly from our franchisees – what our system perceives as our brand’s strengths and opportunities. It provides guidance to help our corporate team align priorities to best support our franchise system and drive growth at all levels,” shares Ashley Gundlach, President of British Swim School.
“As an independent research firm, Franchise Business Review is committed to helping prospective franchisees get an objective view of the best franchise opportunities, based on actual feedback from franchise owners,” said Michelle Rowan, president & COO of Franchise Business Review. “We survey franchisees from franchise companies in the marketplace today and identify those with the highest levels of satisfaction and performance in order to educate potential buyers and help them choose which franchise to invest in. The companies on this year’s list of Top Franchises are the top-ranked brands in the key areas critical to their franchisees’ success.”
Visit FranchiseBusinessReview.com to see the full description of the 2022 Top Franchises.