British Swim School Expands Footprint in Massachusetts
By Hailey Baney
November 30, 2023
November 30, 2023
The Nation’s Premier ‘Learn to Swim’ Provider Offering Lessons in Marlborough-Natick AreaBritish Swim School, the nation’s leading “learn to swim” franchise company, is making waves again in the northeast with their newest Massachusetts location. British Swim School of Marlborough-Natick officially opens September 16th. Owners Olga Grau and Alfredo Arcieri will hold lessons at 40 Fairbank Circle in Sudbury, MA. Olga and Alfredo noted that their specific area had few options when it came to swim lessons, something sensitive to Olga. She has been a kindergarten teacher for 12 years, so she understands and recognizes the needs for children in the community. Meanwhile, Alfredo’s career background brings a wealth of business operations experience, having worked in finance, sales, and I.T. While exploring a new business opportunity, the couple was drawn to the British Swim School model and wanted to make a difference.
“We really appreciated the mission to ensure that every person, regardless of age or ability, has the opportunity to become a safe and happy swimmer,” Olga remarked. “We want to offer the community access to a life skill that is important not only for survival but also as a way to develop strong and eager swimmers. Our territory is underserved, and we are looking forward to offering opportunities for everyone and helping to reduce the risk of drowning.”For over 40 years, British Swim School has been dedicated to teaching water survival skills by teaching infants, children and adults of all ages the skills needed for water acclimation, water survival, and stroke development. Its mission — ensure that every person, regardless of age or ability, has the opportunity to become a safe and happy swimmer. Across the nation, eleven people die every day from unintentional drownings, with nearly 4,000 deaths occurring each year. Research shows that participation in formal swim programs, such as those offered by British Swim School, can reduce the risk of drowning by 88% among children who are most at risk for deaths caused by drowning. However, the risk of drowning isn’t limited to children: a Red Cross survey found that more than half of all Americans (54%) either can’t swim or don’t have the basic swimming skills needed to save themselves in the event of a water emergency. Olga and Alfredo will start by holding lessons on Saturdays at Atkinson Pool.
“The Marlborough-Natick region isn’t far from the ocean, and there’s plenty of lakes and places that New Englanders like to enjoy the water,” noted Ashley Gundlach, President of British Swim School. “We’re thrilled to welcome Olga and Alfredo aboard to offer life-saving instruction in this specific area that really needs it.”For more information about British Swim School, visit https://britishswimschool.com/marlborough-natick/. To learn more about the benefits of British Swim School’s franchising opportunities, click here.