Why British Swim School?

With over 40 years of experience in the swim school industry, British Swim School is the unquestioned leader in learn to swim programs for students of all ages and abilities, using caring swim instructors in local community pools. Backed by experienced multi-brand franchising company Buzz Franchise Brands, we are the perfect opportunity for entrepreneurs seeking a low-cost, asset light home-based business.

  • Ranked #222 on Entrepreneur’s Franchise 500 list and #38 on their Top 100 Franchisees for <$150K. Earned FBR’s coveted Franchisee Satisfaction Award.
  • No pool buildout costs – our team helps your candidates secure multiple locations through research, marketing and on the ground support via both local and national partnerships.
  • A true purpose-driven brand enables candidates to realize their dream of business ownership while making a meaningful difference in your community.
  • No prior swim experience needed! Our high-touch training and support approach covers all aspect of the business – from aquatics to marketing support to business coaching.

Typical Investment Summary

At British Swim School, we don’t go overboard with overhead. Our Franchise Owners start with a relatively small amount of liquid capital to open their first locations. We contract with pools in fitness centers, schools, hotels, sports clubs and many more types of locations, bringing them revenue while limiting ongoing costs for our franchisees. The cost of water, pool repairs and daily maintenance, energy and all the other costs associated with owning a commercial pool are covered by the host facility. It’s the perfect win/win situation!

Though actual costs vary depending on the territory location you operate, the estimated initial investment for purchasing a British Swim School franchise ranges from $93,700 to $125,850. The following chart is an estimated initial investment for a single franchise and is for illustration only**. To receive a more detailed break-out of the cost based on the specific territory you’re interested in purchasing, get in touch with a franchise professional and we can walk through the details together.

Franchise Fee* $39,500
Marketing $28,000
Start-Up $10,500
Working Capital $12,000
Other $10,000
Typical Total Initial Investment** $100,000

*before any applicable discounts
**For more detail, see Item 7 in our Franchise Disclosure Document (FDD)

Area development opportunities are also available, and costs for those may vary from above single franchise territory estimates. Please contact us at 844-794-6249 or email us at franchising@britishswimschool.com for more information on area development.

Owner Story

Amy & Stan Joyner, Franchise Owners

“I love doing what we do. I think it’s so rewarding. I love the kids, I love the family, and I love the community. It’s just a feel-good job.”

Get Started

Interested in getting your feet wet with British Swim School? Fill out the form below and one of our franchise professionals will get in touch with you shortly. Or give us a call directly at 844-794-6249!

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